1. Get hats wholesale (keep your cost low)
It all starts with a good buying price. Buying in volume drops your cost per hat and grows your margin. At Prime Supply the price drops by the total number of pieces, and you can mix models to reach the next discount.
2. Price them right
Simple rule: buy in volume, sell per piece. Buying in volume, each hat leaves you between $27 and $58 in gross profit depending on the price tier and your selling price. Real example with our prices: 24 hats at $28 each ($672 invested) sold at $55 leave $648 in profit; sold at $80 — our suggested resale price — they leave $1,248.
- Show the price (don't say "DM for price"): you'll sell more.
- Offer bundles to raise the ticket.
3. Where to sell hats
- Flea markets: volume and cash; eye-catching styles pull people in.
- TikTok Live: the #1 channel for hats today. Show the detail on camera and close live.
- Instagram & WhatsApp: catalog and repeat buyers.
- Pop-ups & fairs: great margin with high-impact models.
4. The secret: a few strong models
The beginner mistake is buying too many models "just in case". It's the opposite: a few models that actually sell move more. Start with the ones that pop on photo and video, and reinvest your profit.
👉 Start today with our 5-cap reseller package (shipping included) or build your order in the wholesale catalog.

